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Happy Birthday Carl With Beef Sandwiches Happy Birthday Carl

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Fast nutrient restaurant chain

Carl'due south Jr. Restaurants LLC
Formerly Carl'south Drive-In Barbecue (1941–1956)
Type Subsidiary
Manufacture Fast food
Founded July 17, 1941; 80 years ago  (1941-07-17)
Carpinteria, California, U.Due south.
Founders Carl Karcher
Margaret Karcher
Headquarters 6700 Tower Circle Franklin, Tennessee 37067, U.S.[1]

Number of locations

 ane,062 (US domestic, 2021)
ii,124 (global, 2021)
iii,186 (Full)

Area served

 Worldwide

Key people

 Caleb Hubbard (President & CEO)
Products
  • Hamburgers
  • chicken
  • Sandwiches
  • french fries
  • soft drinks
  • milkshakes
  • salads
  • desserts
  • burritos
  • nachos
  • coffee
  • breakfast
  • wraps
Parent CKE Restaurants
(1966–present)
Website carlsjr.com

Carl'due south Jr. Restaurants LLC is an American fast food eating place chain operated by CKE Restaurant Holdings, Inc., with franchisees in N & South America, Asia, Oceania, Europe and Africa.

In 2016, Entrepreneur listed Carl's Jr. as No. 54 on their Top Franchise 500 list, which ranks the overall fiscal force, stability, and growth rate for the top 500 franchisees in any field across the United states.[2]

As of March 2016, CKE (the parent visitor of Carl's Jr. and Hardee'southward) has a total of iii,664 franchised or company-operated restaurants in 44 states and 38 foreign countries and U.Due south. territories.[iii]

History [edit]

In 1941, Carl Karcher, who was a truck commuter, and his wife Margaret Karcher, borrowed $311 ($5,730 in 2021 dollars [4]) on their Plymouth automobile and added $15 ($276 in 2021 dollars [4]) in savings to buy a hot canis familiaris cart on the corner of Florence and Central in Los Angeles. From their newly purchased cart, they sold hot dogs, chili dogs, and tamales for a dime ($2 in 2021 dollars [4]), and soda for a nickel ($1 in 2021 dollars [iv]). Within a few years, Carl and Margaret owned and operated four hot dog stands in Los Angeles. In 1945, the Karchers moved the short distance to Anaheim, California, and opened their outset full-service restaurant, Carl's Drive-In Barbecue at 1108 Due north. Palm St. (now Harbor).[5] [6] In 1946, hamburgers were added to the menu for the get-go fourth dimension.

In 1956, Karcher opened the outset two Carl's Jr. restaurants – and so named because they were a smaller version of Carl'southward Bulldoze-In Barbecue restaurant – in Anaheim and Brea.[seven] The first local Carl'south Jr. was built in 1956 on the former Janss Street next to St. Boniface Catholic Church building well-nigh one-half a block away from Anaheim High School. That former Carl's Jr. is at present the church'south Bethany Hall while currently a restaurant is now located one block southward on Harbor Boulevard. The quondam flagship Carl'south Jr. is located at 1200 North. Harbor Blvd in Anaheim next to the former corporate headquarter office at 401 Carl Karcher Way until 2003, when the company moved its headquarters to a larger facility 500 feet n of the original location at 1325 N Anaheim Blvd. in Anaheim, then moving again in 2018 to Franklin, Tennessee[8] [six] [nine]

Past the cease of the 1950s, there were four Carl's Jr. restaurants in Orange Canton, Calif. The restaurants also had a new supervisor, Donald F. Karcher, Carl'due south younger brother, who would afterwards become the company's president.[8]

By the 1960s, Carl was operating 24 restaurants in Southern California. The company incorporated in 1966 every bit Carl Karcher Enterprises, Inc., and launched a major expansion of the chain in 1968. The menus were express for faster service, featuring charbroiled hamburgers, hot dogs, fries, and malts.[eight]

Past 1975, there were more than 100 Carl's Jr. locations in Southern California, and the visitor expanded into the northern part of the country. Carl's Jr. historic its success by building its Anaheim corporate headquarters in 1976. The following yr, information technology became the beginning QSR chain to offer salad confined in all 200 locations. The commencement out-of-state eating house opened in Las Vegas in 1979. By the end of the decade, sales exceeded the $100 million mark.[8]

Breakfast nutrient served at a Carl's Jr. in La Mesa, California, in 2016. Carl'southward Jr. first began serving breakfast in 1984.

In 1980, the company hired its 10,000th employee, doubling its employee count in just three years. In 1981, with 300 restaurants in operation, Carl Karcher Enterprises became a publicly held visitor. In 1984, Carl's Jr. was franchised for the first time. Carl's Jr.'s carte du jour expanded during the decade with the addition of the Western Salary Cheeseburger, breakfast items, a charbroiled chicken sandwich line, and cocky-service soda fountains. By the end of the decade, sales topped $480 1000000 at 534 restaurants. The company also opened its first international units in the Pacific Rim. In improver, Carl's Jr. was one of the first chains to introduce a debit card payment arrangement, inviting customers to use their ATM cards in the restaurants.[8]

In 1988, Karcher and his family unit were defendant of insider trading past the Securities and Substitution Commission. They had sold large quantities of stock earlier the toll dropped. Karcher agreed to a settlement with the SEC and paid more than than one-half a meg dollars in fines.[10]

One-time Carl's Jr. in Denton, Texas. This location airtight in 2018.

Carl's Jr. chains had struggled to gain success in Arizona and Texas, perhaps diminishing hopes of expansion to other states, though later states like Nevada, Oregon, and Washington proved successful. During the 1990s, Karcher and the board of directors began clashing, often publicly, over marketing and business practices, including the chain'southward endeavor at dual branding with such chains as The Green Burrito and its new advertising campaigns. Karcher was removed as chairman of the company by its lath of directors on Oct 1, 1993.[11] Shortly afterwards, the lath of directors took a new arroyo past cutting the menu, lowering prices, and introducing a new marketing campaign which targeted younger urban and suburban males.[seven]

Post-obit Don Karcher's death in 1992, a new management team was installed in 1994, headed by CEO William P. Foley Two and President and Chief Operating Officer Tom Thompson. Carl Karcher Enterprises became a wholly owned subsidiary of CKE Restaurants Holdings, Inc.[8]

During the mid-1990s, Carl'southward Jr. unveiled its "If it doesn't get all over the identify, it doesn't vest in your face" campaign, which featured younger people eating Carl's Jr.'due south burgers with ketchup and juice dripping from the burger and onto apparel and other areas.[12]

In 1997, CKE Restaurants acquired Hardee'southward, a eatery chain with 2500 locations in the Midwest, South, and East Coast regions.[13]

In 2001, Carl'south Jr. introduced the Thickburger line with the 1/2 lb. Half-dozen Dollar Burger, with sister chain Hardee'due south following in 2003.

In 2002, CKE Restaurants caused Santa Barbara Restaurant Group, the parent company of the Dark-green Burrito brand. Some Carl'due south Jr. stores are now co-branded with Green Burrito, as are some Hardee's stores.[8]

In 2005, Carl's Jr. introduced hand-scooped water ice cream shakes.

On January 11, 2008, Carl Karcher, the founder of hamburger chain Carl'due south Jr., died at the historic period of 90. A spokeswoman for CKE Restaurants said Karcher suffered from Parkinson's disease and was being treated for Parkinson's-related pneumonia when he died at St. Jude Medical Eye in Fullerton, California. Many Carl's Jr. restaurants flew their flags at half-staff in memory of Karcher.[7]

In the 2010s, Carl's Jr. and Hardee's rolled out Hand-Breaded Chicken Tenders. Carl's Jr. and Hardee's began offer Charbroiled Turkey Burgers in 2011, marking another industry get-go past condign the commencement national fast food chains to offering Turkey Burgers.

In July 2010, CKE Restaurants Holdings, Inc. was acquired by Columbia Lake Acquisition Holdings, Inc., an affiliate of Apollo Management Vii, L.P. allowing CKE to proceed to grow and succeed equally a privately held company under the ownership of Apollo.

In 2011, Carl's Jr. introduced made-from-scratch biscuits. On Nov 20, 2013, Roark Capital Group agreed to acquire CKE from Apollo for $one.65–$1.75 billion.

In December 2014, Carl's Jr. introduced the All-Natural Burger, featuring an all-natural, grass-fed, free-range beefiness patty that has no added hormones, antibiotics, or steroids – the commencement major fast-food concatenation to offer an all-natural beefiness patty on the menu. In Dec 2015, the All-Natural Turkey Burger was introduced – the fast food industry's offset.

In September 2017, CKE decided to re-brand its Poughkeepsie, New York and Middletown, New York Hardee'south locations into Carl's Jr. in order to focus on lunch and dinner options for a New England consumer base of operations, however both those stores take closed.[xiv]

Although, since 1997 both Hardee's and Carl's Jr operated essentially equally one make, 2018 saw CKE Restaurants appear plans to endeavor to separate their identities. Office of the endeavour involved remodeling several Hardee's restaurants every bit well equally giving both brands distinct advertizement campaigns.[15] [sixteen] Although both chains at the time of the split shared the aforementioned menu CKE noted that they would slowly alter over time although with "some overlap" [fifteen]

In January 2019, Carls Jr. introduced a Beyond Meat patty as an addition to their carte. They were ane of the outset large chain restaurants to introduce a vegan-friendly patty to their menu and curl it out to all of their locations. Soon afterward Burger King and many others followed past adding plant-based burgers to their menus.[17]

In mid-March 2020, all restaurants abased indoor dining to combat the COVID-19 pandemic. Customers tin still brand their orders via drive thru, pick-upwards or take-away service.

International [edit]

In November 2015, Carl's Jr. opened its 200th restaurant in Mexico. The brand first entered the market in 1991.

In August 2016, Carl'south Jr. opened its first location in India at Saket'south Select Citywalk Mall in Delhi.[xviii]

Every bit of 2017, CKE (the parent company of Carl's Jr. and Hardee'south) has a total of 3665 franchised or company-operated restaurants in 44 states and 39 strange countries and U.S. territories. Exterior of the U.S., Carl'south Jr. is currently present in Australia, Belarus, Republic of bolivia, Brazil, Cambodia, western Canada, Republic of chile, Mainland china, Colombia, Costa rica, Denmark, Dominican Commonwealth, Ecuador, France, Guatemala, Republic of honduras, India, Indonesia, Nippon, Malaysia, Mexico, New Zealand, Nicaragua, Panama, Russia, Singapore, Spain, Thailand, Turkey, and Vietnam.[nineteen]

Philanthropy [edit]

CKE conducts an annual Stars for Heroes in-shop fundraising campaign at both Carl'due south Jr. and Hardee'south to benefit U.South. war machine veterans and their families. Since the program'southward launch in 2011, Stars for Heroes has raised about $five million.

Co-branding [edit]

In several Western U.S. locations, Carl'southward Jr. parent CKE has begun operating co-branded restaurants with its Dark-green Burrito group. This same strategy has as well been used by Yum! Brands with its KFC, Pizza Hut, Taco Bell, A&W Restaurants, and Long John Silvery's concepts to expand brands without the boosted expense of new buildings and country.[20]

Advertising [edit]

Carl'south Jr. logo used in 2006–2017

When Carl'due south Jr. first started rebranding Hardee'southward locations into the Carl's Jr. name, both bondage mostly kept split up ads. This changed with the at present-infamous Paris Hilton advertizing (run across below) and the "Without united states of america, some guys would starve." Campaign, which aired equally either for Carl'southward Jr. or Hardee's, depending on where the ads aired. This would continue with other ads for the side by side several years, including ads by Kate Upton, Kim Kardashian, Emily Ratajkowski, Sara Jean Underwood,[21] [22] Hannah Ferguson, Heidi Klum, Charlotte McKinney, Ronda Rousey, Padma Lakshmi,[23] and Hayden Panettiere.[24]

In January 1997, commercials featuring NBA histrion Dennis Rodman were pulled after he was fined a so record $25,000 and suspended for eleven games for kicking a cameraman in the groin during a game in Minneapolis, Minnesota. His commercials resumed airing afterwards his break was lifted. All the same, in June of that same year, Carl's Jr pulled his commercials for skilful after he was fined a then-record $l,000 for using profanity confronting Mormons during a game in Common salt Lake City, Utah.

In 2005, Carl's Jr. launched a marketing campaign featuring bikini-clad models posing suggestively to capture the "hungry, young guy" demographic. The advertisements were criticized for objectifying women and prompted calls to boycott Carl'south Jr.[25] Company CEO Andrew Puzder dedicated the campaign in Entrepreneur magazine, saying, "I like our ads. I like cute women eating burgers in bikinis. I think it's very American."[26]

In the years before his decease in 2008, Karcher objected to the sexualized nature of the company's advertising, and was reported "just heartbroken" that a company he founded on Christian principles has taken such "an amoral act."[27] Karcher had previously criticized CKE's previous campaigns during the 1990s.[28]

Paris Hilton campaign [edit]

In May 2005, Carl's Jr. introduced its "Spicy BBQ Six Dollar Burger" in a television advertising created past Mendelsohn Zien Ad. The advert features Paris Hilton in a provocative swimsuit soaping up a Bentley automobile and crawling all over it earlier taking a big seize with teeth out of her burger and giving her signature phrase, "That's hot."[29] [30] The commercial was directed by Chris Applebaum.[12]

With the two chains selling many common menu items by 2013, Carl'south Jr. began to advertise nationally in conjunction with Hardee's for products sold past both brands.

All Natural campaign [edit]

In January 2015, Carl's Jr. released a commercial online featuring model Charlotte McKinney advertising its new All Natural Burger to air regionally during Super Basin XLIX. The advert features McKinney walking around a farmers' marketplace, implying that she is "all natural", and uses double entendres to advise that she is naked with strategically placed items in the marketplace until it reveals McKinney in a bikini eating the All Natural Burger. Critics propose that the ad "sets feminism back four decades," while others, including McKinney'due south elderly grandpa, enjoyed the ad.[31] [32] [33] The ad at present features Hardee's co-branding equally the All Natural Burger is now offered by Hardee's. As of June 2016, Charlotte McKinney's "Au Natural" ad debut has garnered over four.5 billion media impressions worldwide[34] and more than xiii 1000000 views on the chains' YouTube channel.[35]

Carl Hardee Sr. entrada [edit]

In March 2017, Carl'southward Jr. released a commercial featuring a white-bearded character named Carl Hardee Sr. (played by Charles Esten) who had come back into the function (much to the please of the employees) to find his son Carl Jr. (Drew Tarver) who was focusing on sexual practice appeal over its food. The commercial marked a turning signal in CKE'southward advert, claiming it wanted to move abroad from its provocative ads and focus more on food and as a competitor to Five Guys, Steak 'n Shake, and In-N-Out Burger. "Carl Hardee Sr." is too expected to become the new company spokesperson. The entrada also introduced newer modernized logos for both Carl'due south Jr. and Hardee's.[36]

The Call of Carl's campaign [edit]

In 2018, CKE resumed producing divide campaigns for their Hardee's and Carl'due south Jr. brands. For Carl's Jr., information technology started The Telephone call of Carl'due south entrada featuring the phonation of Academy Award-winning thespian Matthew McConaughey.[37]

See too [edit]

References [edit]

  1. ^ "Our Brands – CKE Restaurants Holdings, Inc". www.ckr.com. Archived from the original on July 21, 2017. Retrieved Jan 2, 2018.
  2. ^ "2016 Superlative Franchises from Entrepreneur's Franchise 500 List – folio 2". Entrepreneur . Retrieved April v, 2016.
  3. ^ "Carl'due south Jr.® | Locations". Carl's Jr . Retrieved April 5, 2016.
  4. ^ a b c d 1634–1699: McCusker, J. J. (1997). How Much Is That in Real Money? A Historical Price Index for Use equally a Deflator of Money Values in the Economy of the United States: Addenda et Corrigenda (PDF). American Antiquarian Society. 1700–1799: McCusker, J. J. (1992). How Much Is That in Real Money? A Historical Price Index for Utilise equally a Deflator of Money Values in the Economic system of the United States (PDF). American Antiquarian Society. 1800–present: Federal Reserve Banking concern of Minneapolis. "Consumer Price Index (estimate) 1800–". Retrieved Apr xvi, 2022.
  5. ^ "The Carl's Jr. Story – Jubilant 70 Years". Carl's Jr.
  6. ^ a b "Carl'southward Drive-In A Popular Hang Out for Anaheim Loftier Students". Anaheim High School Alumni Association. The Burrell Group. Retrieved September 2, 2016.
  7. ^ a b c Malnic, Eric (January 12, 2008). "Carl Karcher, 90; entrepreneur turned hot dog stand into a fast-food empire". Los Angeles Times . Retrieved April eleven, 2016.
  8. ^ a b c d eastward f g "CKE Restaurants History". CKE Restaurants. Archived from the original on September 4, 2004. Retrieved April 11, 2016.
  9. ^ McMillan, Rob. "Later more than than xl years, Carl'due south Jr. endmost corporate offices in Anaheim". KABC Television. KABC Tv set. Retrieved Nov 22, 2021.
  10. ^ Schlosser, Eric (2001). Fast Food Nation. HarperCollins. ISBN0-7139-9602-one.
  11. ^ Gomez, James Yard. (Oct 2, 1993). "Karcher Board Ousts Chairman : Shake-up: Elizabeth Sanders replaces Carl Karcher as battle for control of Anaheim-based Carl'south Jr. empire escalates. Founder says he may try to unseat his foes". Los Angeles Times.
  12. ^ a b "Paris Hilton to Star in Much-Anticipated Spicy Burger Ads for Carl'south Jr". Carl's Jr. (Printing release). May 13, 2005. Retrieved Apr xi, 2016.
  13. ^ "9 Facts Yous Might Not Know Almost Carl's Jr". www.mentalfloss.com. March viii, 2016. Retrieved Apr 6, 2020.
  14. ^ Wilson, Geoffrey. "Carl's Jr. to open up at Hardee's location". The Poughkeepsie Journal.
  15. ^ a b Maze, Johnathan. "FOR CARL'S JR. AND HARDEE'Southward, two ARE Better THAN 1". Restaurant Business Online . Retrieved September 27, 2019.
  16. ^ Alfs, Lizzy. "Hardee'due south, Carl'south Jr. chains function ways in fast-nutrient image shakeup". U.s. Today . Retrieved September 27, 2019.
  17. ^ Everything Vegan at Carls Jr.
  18. ^ "US burger chain Carl'south Jr. enters India". Indian Express. July 17, 2015. Retrieved March 27, 2017.
  19. ^ "Carl's Jr. | Store Locations". maps.carlsjr.com.
  20. ^ "YUM! Brands, Inc". Hoover's. Retrieved October 17, 2007.
  21. ^ Grabert, Jessica (September 1, 2012). "Sentinel the Uncut Version of the Burger Commercial Featuring Playmate Sara Underwood". Cinema Blend. Retrieved July x, 2014.
  22. ^ Haas, Mariah (July 24, 2014). "Paris Hilton Returns in a New Carl's Jr. Commercial". People.
  23. ^ Choi, Candace (May 29, 2015). "Carl's Jr. CEO: Not all models know how to eat burgers". KOVR. Associated Printing. Retrieved June 25, 2015.
  24. ^ Heller, Corinne (March 26, 2016). "Hayden Panettiere Has a Sexy New Function: Carl's Jr. Commercial Star". East! Online. Retrieved March 31, 2016.
  25. ^ Mccombs, Brady (September 2, 2014). "Utah women target Carl's Jr. for racy ads". The Table salt Lake Tribune. Associated Press.
  26. ^ Taylor, Kate (May xx, 2015). "The CEO of Carl's Jr. Doesn't Care If You're Offended by the Concatenation's Sexy Ads". Entrepreneur.
  27. ^ Flaccus, Gillian (January 11, 2008). "Carl Karcher, founder of Carl'southward Jr. restaurant concatenation, dead at 90". Los Angeles Daily News. Associated Press.
  28. ^ "Karcher Board Ousts Chairman : Shake-up: Elizabeth Sanders replaces Carl Karcher every bit battle for control of Anaheim-based Carl's Jr. empire escalates. Founder says he may effort to unseat his foes". Los Angeles Times. October 2, 1993. Retrieved Jan 28, 2021.
  29. ^ "Carl's Jr. Unapologetic over Spicy Burger commercial". CNNMoney. June 1, 2005. Retrieved Oct 22, 2010.
  30. ^ Berman, Margo; Robyn Blakeman (2009). "Where Campaigns and Brands Go Off Form". The Brains Behind Slap-up Ad Campaigns. Lanham, Maryland: Rowman & Littlefield Publishers. p. 147. ISBN978-0-7425-5550-ane. LCCN 2008055414. Retrieved January 16, 2017 – via Google Books.
  31. ^ "Racy Super Bowl ad draws controversy". WTNH. January 22, 2015.
  32. ^ Malec, Brett (January 22, 2015). "Carl'southward Jr.'s New Super Basin Commercial Featuring a Naked Model May Exist Besides Hot for Television receiver! Sentinel Now". E!.
  33. ^ Calderone, Ana (January 29, 2015). "Charlotte McKinney's Dad 'Friggin' Loved' Her Carl's Jr. Super Bowl Commercial". People.
  34. ^ "Carl's Jr. and Hardee's Squad With Activision's Call of Duty: Black Ops Iii to Create the Ultimate Intendance Package: Starting time-of-its-kind collaboration includes in-eating house and in-game integrations, sweepstakes, and nationwide ad featuring the return of Charlotte McKinney". Business organization Wire (Press release). Oct 15, 2015.
  35. ^ Carl'southward Jr. Charlotte McKinney All-Natural "Too Hot For TV" Commercial (YouTube). Carl'south Jr. January 10, 2015.
  36. ^ Jones, Charisse; Meyer, Zlati (March 29, 2017). "Sexy Burger Girls? No Longer at Carl's Jr. and Hardee's". USA Today . Retrieved June 24, 2017.
  37. ^ Coffee, Patrick (February twenty, 2018). "Carl's Jr. and Matthew McConaughey Skip the Sex Appeal and Go Straight to the Bacon in New Ads". Adweek.

External links [edit]

  • Official website

johnsonseagersom.blogspot.com

Source: https://en.wikipedia.org/wiki/Carl%27s_Jr.

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